Business & Economy 1

29.10.2024.

11:25

Another retail chain is coming to Serbia! This is when it opens its first stores

WH Smith, the British retail chain will soon enter the Serbian market.

Izvor: Retail Serbia/Žarko Grozdanić

Another retail chain is coming to Serbia! This is when it opens its first stores
Shutterstock/TZIDO SUN

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As the Miller Group announced to the Retail Serbia portal, the first stores in Serbia will be opened during November and December at Nikola Tesla Airport.

During January of next year, the group plans to open a third retail outlet, which will be located at the airport.

The Miller Group added that the first phase includes the opening of exclusive stores only at the Nikola Tesla airport, but that they cannot currently provide more information about the next phases of expansion in the Serbian market.

The Miller Group from Malta is the exclusive partner of the British company and the licensee for several markets. The WH Smith Group was founded in London in 1792 and today operates in more than 30 countries around the world and employs 14,000 workers.

Their stores are located at airports, train stations, along highways, business centers and in central city areas.

WH Smith Travel Retail format stores offer customers a wide range of food and drinks, exclusive sweets, digital accessories, magazines, books...

In Great Britain Travel format is present in over 580 locations, in North America 320, as well as in the rest of the world.

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